Bulgaria Changes Image by Developing Golf & SPA Tourism
Bulgaria to be a modern all-year tourist destination, plans the strategy for development of tourism till 2013. In 5 years, the tourism revenues are expected to reach nearly 8 billion euro. The aims, set in the strategy will be obtained through mending of the infrastructure and through preservation and improvement of the national tourism resources.
According to the cabinet the effective marketing and advertising of the country as a tourist destination also play important role.
Up till now, Bulgaria has offered predominantly mass tourism and the potential of the natural and cultural resources has not been used, mark the ministers.
In order to change the current image, Bulgaria needs to develop its cultural, SPA, wellness & balneology, rural and eco-tourism as well as the event, sport, hunting and golf tourism.
According to the expectations of the government, the revenues in Bulgaria will reach 7.9 billion euro, with the implementation of the program until in 2013.
A tourist is expected to spend 108 euro per day in 5 years. In comparison, last year the daily expenses of a tourist in Bulgaria have been 58 euro.
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