Can Bulgaria Build on Its Sunny Beach Success With British Holidaymakers?
The summer months are edging ever closer and people across the world are getting ready to travel to a range of locations to enjoy some sunshine, a bit of culture and – perhaps most importantly – unwind away from the world of work.
Of course, Bulgaria has a lot to offer from a tourism perspective, but new research has revealed that one of its resorts, in particular, could prove to be a big hit with British holidaymakers in the coming months.
According to the Holiday Costs Barometer created by Post Office Travel Money, Sunny Beach is the best value holiday destination for Britons ahead of Eurozone areas including the Algarve and Marmaris in Turkey.
The result means that it is the sixth consecutive year that the Bulgarian beach resort has topped the poll, which found that the price of key tourist purchases including coffee, beer, sun cream and evening meals in the location was around a third cheaper than in any of the Eurozone destinations included in the study.
Such findings undoubtedly highlight how Sunny Beach is effectively competing against rival destinations, while the research also reflects well on Bulgaria tourism in general. In 2014, it is thought that the country welcomed more than seven million international tourists, while tourism contributed 3.7 per cent of the country’s GDP.
More to offer?
However, while the success of Sunny Beach as a destination is undoubtedly welcome, should more be done to promote other areas of Bulgaria to tourists coming from regions including Britain?
Bulgaria can offer a diverse range of experiences to holidaymakers, from the history and heritage of Sofia to major historical landmarks sites like the Rila Monastery – a large Eastern Orthodox monastery founded in the 10th century which is also a UNESCO World Heritage Site. Skiing holidays are also on offer within in the country across regions like Bansko and Borovets, while those seeking a casino break could find it here too.
Building on success
The success of Sunny Beach as a tourist destination for British holidaymakers is undoubtedly very positive for Bulgaria, but many may well be hoping that steps can be taken to also promote other aspects of what the country has to offer.
With Bulgaria providing so many different types of holiday experience these days, it may well be time for the country to build on Sunny Beach’s standing see how it can get more Britons enjoying other aspects of the region too.
View our top properties in Sunny Beach area
Sell your property with us!
View our top properties in beach resorts in Bulgaria
Read more news
Bulgaria is situated in Eastern Europe south of Romania and touching the Black Sea. The Bulgarian East coast landscape rises out of the Black Sea with a coastal mix of low lying sandy beaches and cliff sides protruding out of the water. The Western border is lined with the rugged Balkan mountain range which runs through most of the Balkan states. The Bulgarian mid-country is a slow transition from...
Over the last thirty years, opportunities to purchase real estate worldwide have really opened up to serious investors and those that just want to own property internationally to travel and vacation in ways that just weren’t possible previously.
Europe, in particular, offers plenty of attractive opportunities for international real estate deals, with customers from all...
An extremely strong month for the property market, one of the record highs for this year, with clear activity in all market segments, has ended.
At the end of the year, buyers are active in 3 main directions: some are finding their new home in one of the big cities for their own use or for investment, others use the good weather to get a property at the sea at the bargain prices we ...
After five years of strong house price rises, Bulgaria’s housing market remains strong, buoyed by low interest rates and a stable economy.
The nationwide house price index rose by 7.29% (3.56% inflation-adjusted) during the year to Q1 2019, following y-o-y rises of 5.54% in Q4 2018, 6.27% in Q3, 7.51% in Q2 and 7.09% in Q1, according to the National Statistical Institu...